Billabong Illustration & Mural
Overview
Creating an illustration and bringing it to life as a mural for the Billabong Store at Central Park Jakarta. The collaborative process involved translating the digital illustration into a large-scale mural, incorporated dynamic wave patterns and coastal motifs, echoing Billabong's origins in surf apparel. Utilized bold Typography brand naming with gothic-inspired fonts reminiscent of Billabong's classic logo, reinforcing brand recognition.ensuring that the design maintained its integrity and impact within the retail environment. The mural not only enhances the store's ambiance but also serves as an immersive brand experience for customers, embodying the essence of Billabong's adventurous lifestyle.
*in collaboration with muralist - tattoo artist M. Prasetya "Skin Hunter".

