Billabong Illustration & Mural

Overview

Creating an illustration and bringing it to life as a mural for the Billabong Store at Central Park Jakarta. The collaborative process involved translating the digital illustration into a mural, incorporated dynamic wave patterns and coastal motifs, echoing Billabong's origins in surf apparel. Utilized bold Typography brand naming with gothic-inspired fonts reminiscent of Billabong's classic logo, reinforcing brand recognition. Ensuring that the design maintained its integrity and impact within the retail environment, embodying the essence of Billabong's adventurous lifestyle.
*in collaboration with muralist - tattoo artist M. Prasetya "Skin Hunter".